The overall goal was to design a book that used a central theme of sustainability.
So what are some common things that come to mind in regard to the concept of sustainability? Green energy, green foods, green cars, and a variety of other eco-friendly buzzwords that have been done to death. I wanted to go in the opposite direction of green, so what could I do with the color red?
I cannot think of a more fitting scenario to demonstrate the concept of sustainability in than an imaginary world overrun with the undead.
Using text lifted from Max Brooks' The Zombie Survival Guide as copy, I designed and compiled a number of pieces meant to resemble the latch ditch efforts of Frank, a former lackey of a preeminent congressional chairperson. Frank's goal was to destroy all evidence of a past government study done on the Solanum (zombie) virus and preserve plausible deniability in the wake of the virus' widespread outbreak and pending collapse of society.
Obviously, Frank doesn't make it.
In the end, the project evolved into more than just a single book, becoming an elaborate repackaging of some of author Max Brooks' most noteworthy work.
This collection was also featured in Wayne State University's College of Fine, Performing, and Communication Arts' 2013 Graduating Seniors Exhibition.